The Open Championship 2012
The Open Championship 2012 at Royal Lytham & St Annes, will be Pilsner Urquell’s fourth year as Official Beer of The Open Championship.
This will be the first time that consecutive Opens will be held outside Scotland since 1952, and the first time ever for consecutive Opens in England.
The Open Championship is one of the most prestigious golf tournaments in the world with the participation of great athletes.
The collaboration between Pilsner Urquell and the Open Championship remains successful given that it a constructive synergy between brands with common values like heritage, originality and high quality standards.
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